Donald Trump’s White House is ready for change. And it begins with switching their media ballgame.
Karoline Leavitt is The White House press secretary for Donald Trump’s second term. Aside from being the youngest press secretary ever, Ms. Leavitt is also bringing in the new policies, and she is ready to welcome new guests in her house, the press briefing room.
During her recent visit to the briefing room, Karoline Leavitt announced that the White House is ready to invite more new media into the house. In light of the changing topography of media and its consumption, the White House has made a conscious decision to invite others to the press briefing. Aside from professional journalists, this would include podcasters, social media influencers, and content creators.
This shift at the White House is a clear message: new media belongs in the room.
The future is being written, and we’re all part of it.
— Alejandro (@AlejNavia) January 28, 2025
According to Karoline Leavitt, this decision has been taken to increase the government’s reach to its general public, which is less and less reliant on traditional news networks for their daily news.
In the previous administration of Joe Biden, the press briefing room was strict when it came to the people they would grant entry to. According to Fox News, the Biden administration only welcomed career journalists who were residents of Washington DC and had a proven track record of writing about the White House and politics.
However, the Trump administration is relaxing the rules for the reporters in their briefing room. Any social media personality can apply to be there to cover the news and, according to sources, will be given preference over traditional media personnel. The influencers, podcasters, and content creators will be first in line to get their hands on the news.
This could also mean that the social media personnel who supported Trump during his campaign will get special treatment, and this goes well with how President Trump treats people whom he likes.
The White House online application just asks for the applicant’s contact information and major social media account. Neither Karoline Leavitt nor any other member of the Trump White House confirmed which applications would be given priority, what the behind-the-scenes requirements would be, when the changes would take place, or whether a rotating group of influencers and content creators would be involved.
While making this announcement, Karoline Leavitt did not mention any other names or who has designed this new policy. However, if one were to assume, they would probably call this The Barron Trump Move.
NEW: @piersmorgan and Lara Trump discuss Barron Trump’s role in the campaign, revealing that he was instrumental in suggesting his father appear on popular podcasts like Joe Rogan and Theo Van.
PIERS: “Is he the next President, you think, in the next 25-30 years?” 😂
LARA: “I… pic.twitter.com/ktUC0enpwU
— The Gas Stove 🔥 (@TheGasStovee) January 27, 2025
This new policy seems to be something Barron Trump would come up with. After encouraging his father, President Trump, to go to different podcasts during the campaign to increase his reach, one can safely say that Barron understands the importance of alternative media and how the young generation consumes news and information.
During his inauguration, President Trump had given the credit of his win to Barron Trump, who, according to Trump, made him talk to people he wouldn’t have thought of. On his son’s insistence, Donald Trump visited famous podcasters like Joe Rogan, Adin Ross, and Theo Von.
A very, very important segment.
Trump talks North Korea, how Obama wasn’t respected, the “enemy from within” and the southern border.
Donald Trump has absolutely won the Presidency with this podcast with Joe Rogan.
This is historic. pic.twitter.com/IHrTG6rYc2
— Steve 🇺🇸 (@SteveLovesAmmo) October 26, 2024
Recently, the hosts of Podcast Valuetainment also visited the White House and had dinner with Barron Trump. They called the experience surreal and said they got to see the other side of the young Trump.
In the wake of the changing media landscape and demography of news consumers, this move could prove to be very beneficial for the current administration.