Steve Jobs Wanted Apple Car
Apple has phones, tablets and laptops in its portfolio but the company apparently has a much bigger dream. Steve Jobs reportedly wanted an Apple Car.
Not much is known about the iCar besides the fact that Jobs wanted to “take on Detroit.”
Apple board member Mickey Drexler confirmed that Jobs was interested in creating a car and said it was a shame that he never got to see his dream come to life.
“It’s a tragedy in America. Who is designing the cars? Steve’s dream before he died was to design an iCar.”
According to the Business Insider, Drexler said that the iCar never made it to the design phase. Still, the board member said that if Apple ever did make a car it would probably devour the market like the iPhone did when it was first released.
Drexler said: “It would’ve been probably 50% of the market. He never did design it.”
Apple isn’t moving into the auto space just yet but the company is slowly expounding its boundaries beyond the phones and tablets. Apple is reportedly working on a new Apple watch.
And Apple may dive into the car industry one day. After all, Jobs wasn’t the only one who dreamed about an Apple Car. Eddie Cue, who also serves on the board of Ferrari, and Phil Schiller are reportedly big fans of the idea.
The Apple car may be a dream at the moment but there is another tech giant developing auto technology. Google has been developing it’s driverless cars for years. The company even got legal clearance to use driverless cars on public roads in California.
Do you think we’ll ever see an Apple Car?