A Bic Pen For Her? New Product Draws Hilarious Criticism
When Bic released its new pen, the company must have thought that it shattered through some sort of glass ceiling. A Bic pen just for her. It was perfect. It was pastel. It was the writing utensil that women had been dreaming of for years.
Before Bic released it’s feminine pen, women had no way of writing down their thoughts. Or let’s be honest. Recipes.
But now there’s a Bic Pen just for her. Thank the lord.
One Amazon review entitled “I’m Writing This From The Kitchen,” reads:
“Finally! For years I’ve had to rely on pencils, or at worst, a twig and some drops of my feminine blood to write down recipes (the only thing a lady should be writing ever). I had despaired of ever being able to write down said recipes in a permanent manner, though my men-folk assured me that I “shouldn’t worry yer pretty little head”. But, AT LAST! Bic, the great liberator, has released a womanly pen that my gentle baby hands can use without fear of unlady-like callouses and bruises. Thank you, Bic!”
Another reviewer writes:
“Misleading Reviews: I don’t understand all the 5 star reviews- this is the WORST eyeliner I have ever used! I can’t get it off for the life of me.”
ABC reports that the BIC Pen For Her has a thinner barrel “for a better handling for women.” It also has a colored plug that “matches ink color.” Which is important if you want your pen to make a fashion statement.
Another reviewer writes:
“My lovely girlfriend and I were on the rocks recently. She’s been trying to be independent and think for herself. So, I bought her these pens, and life changed instantly. Now, she’s making sandwiches constantly, using the pens to make lists of what deli meats I love. And no more “free-thinking” craziness. Yep, life is pretty sweet.”
Bic hasn’t apologized for the pens and there isn’t any plan at the moment to have them removed or changed. Bic’s spokeswoman Linda Kwong did say that the company always appreciates to hear customer feed back.
Kwong said:
“We appreciate hearing honest feedback from all of our consumers, whether it is regarding a promotion, advertising campaign, or product. As a global consumer products company, BIC wants to hear these important comments.”
What do you think about the Bic Pen For Her?