Is The Music Industry One Of YouTube’s Biggest Anti-Fans?
Have you heard of YouTube? Of course you have, but on another note — It’s ironic how things can pull people and organizations closer together. The music industry won’t band together as an industry in an attempt to help it grow as a whole, but when their money gets affected, then you can count them in for banding together. And that’s exactly what they are doing against a company that we all know very well — YouTube. Want to know the main basis of this fight? Pennies. They’re fighting over pennies.
According to the N.Y. Times, many big names are in petition mode against YouTube. People like Pharrell, Billy Joel, Christina Aguilera, and Katy Perry, along with their representatives, are talking about YouTube, and some of their attacks aren’t coming sugar-coated.
With over a billion members, YouTube has almost always been an efficient way to promote songs, at an amateur level as well as a professional level. Coincidently, music top dogs are upset at YouTube because it hasn’t proven to be a proper and uniform source of cash.
As the days dredge on, the music industry isn’t standing still — they are still going after YouTube, recently by getting the federal government involved to alter the Digital Millennium Copyright Act (DMCA), their reason being that the law is outdated and allows for the safeguarding of such sites like YouTube that are and always have been hosting copyrighted works, which are usually posted by members of YouTube.
Cary Sherman, a chief executive of the Recording Industry Association of America, says that even when songs are removed, another person uploads it all over again. That’s not all he had to say, though.
“This is a new form of piracy — You don’t have to go into dark corners and sell stuff out of your car. You can do it in plain sight and rely on the D.M.C.A. to justify that what you’re doing is perfectly legal.”
It isn’t only America, though. The Europeans are getting fidgety about their music, as well, by throwing all of their copyright laws onto a review board just last month. The European Digital Chief, Andrus Ansip, looked to YouTube, demanding that YouTube dish out more cash to compensate for all of the content on their site. YouTube didn’t have much to say on the situation.
#Music Industry Fight With #YouTube Intensifies: EU #Digital Chief Calls On #YouTube To Pay Music Artists More https://t.co/GUluq3ifYj
— Mark Diekmann (@markdiekmann) April 16, 2016
YouTube, in general, is in the business of protecting its content as well as its copyrighted material, which is why, according to the Consumerist, YouTube is threatening a lawsuit against companies that allow downloading of its videos.
YouTube Chief Business Officer, Robert Kyncl, stated some pretty liberating information during an interview earlier on. Some of that information had to do with the amount of money that YouTube has passed on to the musical industry. Since the start of YouTube back in 2005, YouTube has dished out over $3 billion globally, just to the music industry. But with that also being said, just how much has YouTube made within those 11 years? We can’t say for sure, but there are a handful of YouTube members that make around $200,000 per year, posting anywhere from 15 to 30 videos per week. YouTube officer Robert Kyncl has a bit more to say about their feelings for the music industry.
“Music matters tremendously to us — Artists matter to us. We are connecting artists and fans on our platforms.”
First it was Pandora. Then Spotify. Now, the music industry's favored villain is YouTube. https://t.co/c7efYpPrOP
— Ben Sisario (@sisario) May 31, 2016
Unfortunately, most business owners, business-minded individuals, or organizations have the mentality that the money is never enough, and that’s because it really isn’t — we can be sure YouTube feels the same way. The music industry is no exception, either, and that’s why they’re arguing that the $3 billion from YouTube doesn’t stack up against the influence of YouTube and its streaming capabilities and content that is available. The availability of that content on YouTube makes it easier for average people to view a music video instead of going to buy the same thing from iTunes or an equivalent online store. YouTube is trying to combat that, slightly, with their addition of YouTube Red.
You can read about YouTube and it’s bout involving the Fair Use Act on the Inquisitr.
[Photo by AP Photo/Danny Moloshok]
