Entertainment

Justin Bieber Previews Popping ‘Sorry’ Music Video With All-Female Hip-Hop Dance Crew

Published on: October 22, 2015 at 7:01 AM
By Page Mackinley

Justin Bieber’s new single “Sorry” already has fans, and the rest, hyped after a few teasers. Now, it’s officially lit, after the superstar dropped a 13-second preview of a popping video featuring all-female hip-hop dance crews last night.

If you haven’t yet heard of New Zealand’s ReQuest Crew and the Royal Family Mega Crew, you do now. The dancers are seen shaking like shamone in the video for “ Sorry .” The song premieres across radio at 4pm EST today, with the single rolling out at midnight EST on October 23.

Hot on the heels of mega-hit “What Do You Mean?” and ahead of Bieber’s highly anticipated comeback album Purpose on November 13, “Sorry” — his island-flavored, club-ready collaboration with Skrillex and Blood (formerly Blood Diamonds), and songwriters Julia Michaels and Justin Tranter — sounds like a bop.

On Wednesday, the heartthrob tweeted “#PreOrderPurpose and get #SORRY,” along with the iTunes link to the deluxe edition of Purpose .

This was followed by a visual snippet to “Sorry,” which Bieber’s manager, Scooter Braun, confirmed via Instagram is a look at the “sneak vid.”

In the video, Ruthy Pearce , seen popping in front, is backed by a line-up of dancers choreographed by Parris Goebel, who leads the seven dance crews which make up the Auckland-based Royal Family Mega Crew .

The Royal Family Dance Crew reposted the teaser at their Instagram page. As yet, there’s no word when the full visual will make an appearance. Whether the clip is from a lyric video or music video remains to be seen.

https://instagram.com/p/9HkE4cGfdJ/

The video taster comes after the Biebs surprised fans Tuesday with an acoustic snippet of “Sorry,” which he captioned “Who is ready for #sorry?? I am @Skrillex @bloodpop #3days #purpose,” along with plane icons indicating he was leaving the U.S. He is now in the U.K.

The hoodie-clad singer’s terrific rendition brought to life a photo he posted hours before of himself and Blood (who is seen quietly rocking out beside the Canadian), sitting on a sofa next to Skrillex, who plays a guitar.

“Is it too late now to say sorry? / Because I’m missing more than just your body yeah / Is it too late now to say sorry?” Justin sings in the video, with palpable emotion.

The song has re-sparked speculation as to whether the 21-year-old is referring to his ex-girlfriend, Selena Gomez . The infamously on-again, off-again sweethearts broke up last September, seemingly ending their overly-scrutinized four-year relationship for good.

Selena released her maturer-sounding Revival album on October 9, On it, are a slew of tracks about her star-crossed romance with Justin. The LP is currently No. l on Billboard’s 200 album chart .

Both singers have spoken about each other during respective promo runs. The Disney alum previously said of her ex, “I’ll forever support him and love him in a way,” and “I respect him. And I think he respects me, in a healthy manner.”

In a recent in-depth interview with Refinery29 , the starlet shared, “At this point, there is no anger. There’s closure in a very good, healthy way.”

SelGo continued, “We’ve seen each other. I’m always encouraging, and I am proud of his journey. I think people are making it out to be something that is more tragic than it really was,” concluding, “We grew up together. We both made mistakes. That’s it.”

For his part, Justin told Complex magazine that his romance with Selena was too intense for them when they got together as teenagers. “It was a marriage kind of thing. Living with a girl, it was just too much at that age. But we were so in love. Nothing else mattered. We were all about each other,” he said.

He explained, “But when it’s like that and you get your value from that, people will always disappoint you. Your girl or your dude, they’re always going to disappoint you.”

Jelena-speculation ignited once again late Saturday after Drake’s Ovo Sound Radio premiered a leaked (?) duet between the pair. Titled “ Strong ,” the guitar-backed R&B mid-tempo sees the two trading regretful lyrics about a long-distance relationship. It was quickly deleted from internet uploads after a copyright claim by Universal Music Group.

Despite rumors that the song made the cut on Purpose , a source told Gossip Cop that Justin and Selena “recorded it over three years ago, just for fun when they were still a couple.” The insider reportedly said, “ It was never meant to be heard ,” adding, “It will not appear on any upcoming album.”

Earlier in the week, Bieber pal and Vine star King Bach, and other Vine celebs were invited to the White House to attend the launch of Michelle Obama’s higher education initiative, #BetterMakeRoom. This led to everyone (yes, the First Lady too), starring in a funny Vine with “Sorry” playing in the background. The clip was later retweeted by Justin and the FLOTUS.

The Biebs first shared a reveal of “Sorry” in two Instagram videos a week ago. The two clips showed him practising dance moves with choreographer Nick DeMoura while the pulsing tribal beat-EDM-influenced track played.

The singer then kicked off a 7-day countdown to the single after taking to Twitter to announce Purpose pre-orders. Promo tweets followed on Sunday to now, with Bieber musing in one whether “ Sorry ” would be his “biggest one yet?” Looking at the dance crew video teaser, the single might well follow in “ What Do You Mean’s? ” footsteps to the top of charts around the world.

Justin Bieber fans showed their thirst for “Sorry” by powering the song to the top of Billboard’s Trending 140 Chart on Monday and Tuesday.

Fans’ and radio stations’ excitement mounted after the latest video snippet landed. Based on the Twitter snapshot below, we think it’s safe to say very few will be “ Sorry ” when it drops.

[Images via Ben Eade/GoffPhotos.com]

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