Is Donald Trump’s Next Enemy Macy’s?

Published on: June 30, 2015 at 5:40 PM

Donald Trump’s official Macy’s merchandise might be in serious trouble. About 700,000 people have already signed a petition for the department store chain to end its partnership with the real estate mogul after his incendiary comments about Mexican immigrants. Trump is already attacking NBC and Univision; can he afford another business war?

According to Time Magazine , Donald Trump has lent his name to many products at Macy’s. The store carries the Empire by Trump fragrance line, along with Donald’s own line of clothing. A white dress shirt with real estate’s mogul’s name will cost about $69.99, a full blue pindot suit is about $650.

Macy’s even carried Donald Trump’s natural spring water.

Angelo Carusone, from the left-leaning Media Matters research group, started a campaign on MoveOn.org to get Macy’s to end those ties with Trump’s businesses, and he’s already received more than 700,000 signatures. He did not pull any punches when writing for his cause.

“Donald Trump has attacked Mexican immigrants as ‘rapists’ and ‘killers.’ It’s time for Macy’s to follow Univision’s and NBC’s lead and finally dump Trump.”

As previously reported by the Inquisitr , Univision — an American Spanish-language television network — was quick to cut Trump off, saying it would not air his Miss USA pageant.

NBC followed suit soon after, prompting Donald to call the network “weak” and “foolish.”

According to Quartz , Carusone also accused Trump of a long history of sexist behavior and hypocrisy when complaining about jobs going overseas to China (much of his clothing line is also made in China).

Will the petition persuade Macy’s into its own fight with the former Apprentice host?

The retail store has not yet commented about Donald Trump, but it did receive a similar petition in 2012 (also from Angelo Carusone) to cut ties over the real estate mogul’s participation in the “birther movement” against President Obama.

Macy’s CEO Terry Lundgren did eventually respond to that petition, giving some insight into the company’s policy.

“We respect your opinion and those who have signed the petition, many of the individuals associated with products sold at Macy’s — or at any retailer, for that matter — express personal opinions that are not related to the merchandise we sell or to the philosophies of our company. That is the nature of a free society.”

The pressure on the retailer is much stronger now. Nevertheless, if Macy’s maintains its stance, customers will be able to buy a $650 Donald Trump suit for some time to come.

[Image Credit: Getty Images]

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