The public has grown used to seeing waist trainers on Instagram, as reported by the Inquisitr . One major seller and promoter of waist training is the woman who simply goes by the “PreMadonna” moniker, one whom VH1 says has grossed $1 million in waist trainer and other sales as of May 18, 2015.
Of course, it doesn’t hurt that celebrities with gazillions of followers — like Kim Kardashian — have posted Instagram photos of themselves wearing PreMadonna’s waist trainers. Famous folks also post coupon codes a-plenty to the Waist Gang Society website’s gear, knocking off percentages from waist shapers that run approximately $130 each.
As featured on the latest full episode of Love & Hip-Hop Atlanta , PreMadonna explained that she began her waist shaper business out of a condo in Florida two years ago, and she has escalated in that time period to a featured spot on the popular reality TV show. The waist training fashion show got lots of publicity in the recap on VH1’s blog.
Also featured along with the waist trainers are all the types of shape-up gear that women seek these days, including butt lifters, gym workout waist shapers, and compression stockings. More interesting are the protein meal replacement powders and scary-looking sold-out water shed supplements and hormone-free “African Super Diet Drops” that don’t spell out all their ingredients in a easily findable way.
Nevertheless, PreMadonna is closing in on 500,000 Instagram followers and growing since her Love & Hip-Hop Atlanta debut, wherein she was featured prominently along with her shapers in a fashion show that displayed lots of drama from the reality show’s participants.
The real name of the waist-training device maven, according to FOX 10 News Phoenix , is Nakeitha Felder — although plenty more people know her by PreMadonna these days. According to that site, Felder claims to eat what she wants without exercise, claiming the trainers keep her abs flat — but experts tend to turn the focus more towards exercise and eating plenty of veggies and protein to help flatten the abs region.
In addition to her waist-training business, Felder is also an author , as witnessed by her Kindle-edition book on Amazon titled Whatever You Think is Right . In it, the self-made millionaire and founder of the Waist Gang Society advises folks on how to let their haters motivate them. She provides tips on making money by helping users start where they are in life and parlaying those skills into profitable businesses.
[Image via Instagram]