Gwyneth Paltrow defends her awful website Goop

Published on: February 26, 2009 at 3:45 PM

Gwyneth Paltrow is unhappy about criticism of her god-awful website Goop .

“I think the people who are criticizing it or criticizing the idea of it, don’t really get it, because if they did, they would like it,” Paltrow told People Magazine . The magazine said that Paltrow believes the criticism stems from the fact that she’s doing something new and different. “I think that people like people to stay in their ‘box’ – they like people to stay how they are.”

Actually, that’s not it, but where do you start. The longest line of text on the first page is the copyright statement. The advice is at times wacky, and the tone is regularly condescending. As one newspaper said, “Why is it called Goop? Perhaps ‘Any Old Load of Rubbish’ and ‘Learn From Me, Ungrateful Peasant’ were both taken.” It takes three clicks to read anything longer than a paragraph, despite the site adopting a minimalist look…and I could go one.

Paltrow is a talented actress, but that talent doesn’t extend to the web.

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