There’s only one logical spokesman for a manly shampoo product… Hitler. Right? A new commercial for Biomen Men Shampoo uses Hitler to persuade potential customers to switch from their their feminine shampoos to a hair product made for man.
And yes, the ad has caused some controversy.
The Turkish Jewish Community said:
“We follow with sadness and regret the use of Hitler figure in the Biomen Men Shampoo advertisement, which was brought to the screen in recent days. It’s totally unacceptable to make use of Hitler, the most striking example of cruelty and savagery. … Using him in an advertisement for whatever reason is an unacceptable situation and could not be accepted by us at all. This is beyond all ethics as well as a huge insult to human rights.”
Yahoo reports that the commercial has been running for about a week on Turkish television but its run may soon come to an end.
Abraham H. Foxman, a survivor of the Holocaust and the National Director of the Anti-Defamation League, released a statement saying:
“The use of images of the violently anti-Semitic dictator who was responsible for the mass murder of 6 million Jews and millions of others in the Holocaust to sell shampoo is a disgusting and deplorable marketing ploy. It is an insult to the memory of those who perished in the Holocaust, those who survived, and those who fought to defeat the Nazis.”
Here’s the Biomen Men Shampoo commercial featuring its new spokesman, Hitler.
What do you think of Hitler’s Biomen Shampoo commercial?