Trusera Brings Medicine to Social Networking

A new health-centric social network wants to let you evaluate a medical procedure before you ever walk into a doctor’s office.

Trusera, just launched today, lets users share specific healthcare experiences for others’ benefits. The site also features member endorsements to give more weight to beneficial posts. The service centers around the theme of “The Power of Been There” and does not attempt to compete with services like the recently launched Google Health, which focus on personal health records rather than shared medical experiences.

Formed by a one-time Amazon exec, Trusera is already full of personal stories and insights. Search for “surgery,” for example, and you’ll find dozens of recollections — both positive and negative — about everything from knee replacements to breast cancer-related procedures.

The site requires you to fill out a short form to request a membership, but the services inside are free and ad-supported.